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7 transactional emails examples for success

7 transactional emails examples for success

In the hyper-fast world of digital communication, transactional emails have become an integral part of maintaining strong, stable relationships with users. These messages are not just simple correspondence, they go beyond that: properly designed and used, they are...

The Importance of Customer Satisfaction in 2024

The Importance of Customer Satisfaction in 2024

For all companies, the importance of customer satisfaction (or CSAT) is obvious. Without customers, a company does not exist and if customers are not satisfied, the company will not grow. That makes sense. But what would you say if we told you that customer...

Difference between CDP (Customer Data Platform) and CRM

Difference between CDP (Customer Data Platform) and CRM

The customer data platform is the new trend in business. Whether it is for the marketing department or other departments, the CDP is very popular. This system that unifies a company's customer data from marketing and other channels needs to be well understood in order...

Create effective post-call IVR surveys

Create effective post-call IVR surveys

You want your call centre to become more effective and to create a better quality of service. That’s a challenge. You probably have a customer-centric policy, and you train your call agents to become more service-oriented. But do...

What is survey logic: applications and advantages

What is survey logic: applications and advantages

Anyone who conducts surveys has heard of it, in one way or another... we're talking about survey logic here. In short, "survey logic" is one of the essential functions that can take your survey game to the next level. In this article, let's take a look at what survey...

Boost customer satisfaction with these 8 efficient tips

Boost customer satisfaction with these 8 efficient tips

We are just like everyone else. Our business objective is to maintain a high level of customer satisfaction in order to retain and expand our customer base. And you probably do too. So, perhaps you are looking for a few tips on how to improve customer satisfaction?...

Make a cheaper and effective survey with automated voice

Make a cheaper and effective survey with automated voice

Measuring the customer service experience takes time, effort and money. Logical, but sometimes you wonder whether you should do it at all… And yet … have you ever heard of automated voice surveys? This kind of customer satisfaction survey could save you a lot of time...

How To Reduce Churn with NPS ® in a few steps

How To Reduce Churn with NPS ® in a few steps

It’s a fact, for most companies, especially SaaS companies, losing customers is a major problem. Today, to have a business that lasts, you need to know how to minimize attrition and understand customer needs. If you look for it, you can find a lot of information...

What is a good survey question?

What is a good survey question?

When it comes to developing your business, customer feedback is a real goldmine. And to collect it, you need to create effective survey with good survey questions. That is how you can listen to your customers and improve your services to satisfy them. But how do you...

What is eNPS ® and why is it important?

What is eNPS ® and why is it important?

Since it was popularised in 2003, the Net Promoter Score ® (NPS ®) has become a widely used measure. Both for measuring customer and employee satisfaction. So many companies use eNPS ® or Employee Net Promoter Score ® to measure employee satisfaction. If this is a...

How to Calculate NPS ® (Net Promoter Score ®)?

How to Calculate NPS ® (Net Promoter Score ®)?

Very popular, the Net Promoter Score ® (also called NPS ®) is a tool that you use to measure customer loyalty and satisfaction. The advantage? If you calculate your business’ NPS ®, you can gain valuable insights into customers' opinions and preferences. Which can...

5 Steps to Improve Customer Satisfaction

5 Steps to Improve Customer Satisfaction

If you have arrived at this article, you probably know the importance of customer satisfaction. And if not, it's your lucky day! Because customer satisfaction is indeed essential for your business. It can help you keep your customers, acquire new ones, and increase...

NPS ® vs CES: Which customer satisfaction metric is best?

NPS ® vs CES: Which customer satisfaction metric is best?

Customer experience and satisfaction are central measures these days. Many analysis tools exist and indeed, one can quickly get lost among the solutions offered. The most commonly proposed solutions are the NPS ® vs CES. Both of...

How to Measure Customer Satisfaction?

How to Measure Customer Satisfaction?

Wherever you are and whatever your business is, customer satisfaction is at the centre of your concerns. And if not, it should be, because this concept offers significant potential for your company. But how do you get data about customer satisfaction and, more...