by Coline Constant | Apr 20, 2023 | Customer Satisfaction, Survey
For all companies, the importance of customer satisfaction (or CSAT) is obvious. Without customers, a company does not exist and if customers are not satisfied, the company will not grow. That makes sense. But what would you say if we told you that customer...
by Maïwenn Marchand | Feb 21, 2023 | Survey
It’s impossible to deny the fact that your contact center’s customer care is important. For any company, the customer is centric and its happiness level is very important. Its quality will either enhance or degrade the loyalty of your customers. Your contact...
by Maïwenn Marchand | Sep 27, 2022 | CES, Customer Satisfaction, NPS®, Survey
Every company should know which are the important customer satisfaction metrics to track in 2022. Customer satisfaction used to be a trendy term, but it is now a standard requirement for long-term success. Not measuring customer satisfaction is like asking your...
by Maïwenn Marchand | Sep 14, 2022 | Survey
The customer data platform is the new trend in business. Whether it is for the marketing department or other departments, the CDP is very popular. This system that unifies a company’s customer data from marketing and other channels needs to be well understood in...
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